Digital Content Creator

Prosper Global Education
Full-timeColombo, Sri Lanka

Prosper Global Education, headquartered in Colombo, Sri Lanka, with branches in Sydney, Australia, is primarily engaged in facilitating student placements to sought-after study destinations such as Australia, Canada, Germany, Netherlands and the UK.

Currently undergoing rapid evolution, we are in the process of building a world-class, globally connected team. Our focus is on guiding and supporting students throughout their educational journey to achieve their lifelong learning and career aspirations, all while delivering exceptional customer service.

Joining us at this exciting juncture means becoming part of a transformative initiative that reshapes global education and opportunities. By harnessing innovative technology and fostering a connected world, we are dedicated to creating outstanding customer experiences. If you thrive in an innovative culture and share our passion, we invite you to join hands with us.

POSITION PURPOSE

As the Digital Content Creator, your primary purpose is to seamlessly merge creativity and strategy in the digital landscape. You will be the driving force behind our brand's online presence, responsible for curating compelling content and implementing effective social media strategies. Your mission is to elevate our brand identity, engage our audience across diverse platforms, and contribute to the overall success of our digital marketing initiatives. With a keen eye for storytelling, a knack for community building, and a strategic mindset, you will play a pivotal role in shaping and enhancing our brand's online narrative.

RESPONSIBILITIES

  • Content Creation: The primary responsibility is to create high-quality, engaging, and relevant content, including social media posts, videos, podcasts, blog posts, articles and more. The content should align with the target audience.
  • Multimedia Skills: Involve in graphic designing, video editing, writing and audio production. The ability to create visually appealing and shareable content is crucial.
  • Platform Expertise: Understanding and utilizing various online platforms. This includes social media platforms (like Facebook, Instagram, Twitter, YouTube, LinkedIn, TikTok), blogging platforms (like Wix, WordPress), and other relevant channels.
  • Audience Engagement: Interacting with the audience is a key part of the role. This involves responding to comments, messages, and feedback. Building a community around the content is often vital for success.
  • Consistency:Regularly producing and publishing content to maintain audience’s interest and growing a following.
  • Adaptability: The digital landscape evolves quickly. Hence, need to stay informed about trends, changes in algorithms, and emerging technologies. Being adaptable and willing to try new approaches is crucial for success.
  • Marketing and Promotion: Knowing how to market and promote content is essential. This involves understanding Search Engine Optimization (SEO), social media marketing, and other strategies to increase the visibility of the content.
  • Analytics:Using analytics tools to track the performance of content and understanding metrics for decision making.
  • Compliance and Ethics: Understanding legal and ethical considerations, such as copyright laws and disclosure requirements for sponsored content.
  • Collaboration & Team Work: Work closely with internal teams, to ensure content aligns with broader strategies and business objectives.
  • Confidentiality:Ensuring the highest level of confidentiality for content owned by the company.

WHOM WE'RE LOOKING FOR

  • Exceptional ability to produce world-class content.
  • Proven digital content creation experience with a strong portfolio.
  • Proficiency in graphic design software like Canva or Adobe Creative Suite for visually appealing content.
  • Video editing skills using tools like Adobe Premiere or Final Cut Pro for engaging multimedia content.
  • Proficient in capturing and editing content with mobile photography and videography tools.
  • Familiarity with analytics tools like Google Analytics and , Facebook Insights to track and analyze performance metrics.
  • Familiarity with social media advertising platforms (e.g., Facebook Ads Manager) for paid campaigns.
  • Awareness of cybersecurity best practices for secure social media account and digital content management.
  • Understanding of basic SEO principles to enhance content visibility.
  • Proficient in English and Sinhala languages with excellent communication skills.
  • Highly focused, detail-oriented, proactive and collaborative team player.
  • Innovative thinker with a proactive mindset, viewing tasks as challenges.
  • Ability to work independently and collaboratively in a fast-paced environment.

GOOD TO HAVE (NOT MANDATORY)

  • Holds a Bachelor's Degree.
  • Minimum of 1 year experience in a similar role.
  • Familiarity with email marketing tools (e.g., Mailchimp) for integrated campaigns.
  • Experience using social media management tools (e.g., Hootsuite, Buffer) for efficient scheduling and calendar management.
  • Knowledge of Content Management Systems (Wix, WordPress) for publishing and managing online content.
  • Explored international destinations, gaining a global perspective.
  • Basic understanding of overseas education and popular study destinations.

WHAT WE OFFER?

  • An appealing and competitive compensation package tailored to match your skill set.
  • Your hard work will be recognized and rewarded through yearly pay reviews.
  • Opportunities for advancement aligning with your performance.
  • Fun-loving and supportive team culture.
  • Exceptional work environment and facilities.
  • An ideal balance between office and Work From Home (WFH) options.
  • Thorough training with vigilant supervision and guidance.
  • Access to global learning platforms to stay updated with the latest knowledge.
  • Individual mentorship offered by our leadership team, bringing extensive experience from top global companies, diverse cultures, cutting-edge technologies, and best practices. We are confident that this exposure is unparalleled in Sri Lanka, offering an opportunity to broaden your perspective and elevate your professional outlook.
  • Importantly, you will grow as the company grows.

HOW TO APPLY?

If you are excited about the prospect of contributing to a global educational initiative and possess the skills to bring digital content to life, we want to hear from you!

Apply now via https://www.prosper.lk/careers

Prosper Global Education is an equal opportunity employer. We encourage candidates from all backgrounds to apply. Join us in shaping the future of education through impactful digital content creation! 🌍✨

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