Head of Marketing - Metana

Metana
Full-timeColombo, Sri Lanka

Own growth end-to-end. Drive pipeline today, build brand for tomorrow. Run a tight, data-driven marketing engine.

What you’ll do

  • Own all marketing: SEO, AEO, paid ads (Meta, Google), content, lifecycle.
  • Build and execute both short-term revenue campaigns and long-term brand/organic growth
  • Set up tracking, attribution, dashboards, and reporting. No blind spend
  • Run experiments weekly. Ship fast, double down on what works
  • Use AI tools and agents to scale content, research, ops, and optimization
  • Work closely with sales and product. Turn insights into revenue
  • Hire, manage, and level up a lean team (humans + agents)
  • Own targets: leads, CAC, LTV, conversion rates, revenue contribution

What we’re looking for

  • Proven operator. You’ve owned growth and hit numbers
  • Strong across channels: SEO/AEO, paid ads, analytics, content
  • Data-first. Comfortable with funnels, attribution, cohorts
  • Builder mindset. Can code or at least automate workflows (Python, JS, no-code, agents)
  • Up to date with modern marketing and AI tooling
  • Bias to action. Doesn’t wait for instructions
  • Strong manager. Can lead people and systems !!!

Nice to have

  • Experience in edtech, bootcamps, or B2C high-ticket funnels
  • Experience scaling from early traction to $M+ ARR

Success in 90 days

  • Clear growth model and dashboards in place
  • CAC under control with profitable paid channels
  • SEO/AEO engine producing consistent inbound
  • Tight feedback loop with sales and product

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