About Metana

Metana is a future-forward education company empowering learners to break into tech — from Web3 to AI Automation. We’re building next-generation bootcamps and learning platforms that bridge traditional education with real-world outcomes. Now we’re expanding our growth team with someone who can blend technical marketing, SEO, and AI-driven optimization into one powerhouse role.

🚀 The Role

We’re looking for a Technical Marketer who lives at the intersection of data, engineering, and search. You’ll take ownership of the technical SEO stack, AI-powered search optimization, and performance analytics, ensuring our website, content, and digital experiences are technically flawless, fast, crawlable, and optimized for both users and search engines.

You’ll also experiment with LLM-powered SEO strategies, structured data, and automation to scale content discovery and visibility across all our properties.

🧠 What You’ll Do

Technical SEO & Site Optimization

• Audit, monitor, and optimize website structure, crawlability, and indexation.
• Manage and fix issues with sitemaps, canonical tags, robots.txt, redirects, 404s, and other crawl directives.
• Lead technical improvements for Core Web Vitals, schema markup, and site speed.
• Collaborate with developers to deploy SEO fixes and automation at scale.

AI-Driven SEO & Experimentation

• Develop and lead AI SEO initiatives — prompt engineering for content generation, semantic clustering, and LLM-based keyword analysis.
• Explore LLM SEO: optimizing content and metadata for AI-driven search models (e.g., Google SGE, Perplexity, ChatGPT browsing).
• Use tools like SEMRush, SurferSEO, Clearscope, Ahrefs, Screaming Frog, GPT-4, and LangChain-based automation pipelines to scale research and reporting.

Data & Insights

• Build dashboards to monitor indexation health, organic growth, and SERP performance.
• Leverage GA4, GSC, and custom Python or SQL scripts to uncover insights.
• A/B test meta changes, page layouts, and UX flows tied to conversion performance.

Website Housekeeping & Technical Ownership

• Own ongoing site maintenance and hygiene (404 cleanups, URL mapping, redirects, and content pruning).
• Manage technical integrations with tools like Tag Manager, Hotjar, and schema validators.
• Collaborate with designers, content creators, and engineers to ensure every new page is optimized before launch.

🔍 What You’ll Bring

• 3–5+ years of hands-on experience in technical SEO or growth marketing.
• Strong understanding of HTML, CSS, JavaScript rendering, and web architecture.
• Experience using Google Search Console, GA4, Screaming Frog, Ahrefs, SEMrush, and programmatic SEO workflows.
• Familiarity with Python, SQL, or Google Sheets automation for reporting and analysis.
• Exposure to or curiosity about AI-driven SEO, structured data, vector embeddings, and semantic search.
• Comfort working cross-functionally with dev, content, and design teams.
• Obsessive attention to detail — spotting indexation issues before they snowball.

⚡ Bonus Points For

• Experience with Next.js / React sites and server-side rendering implications for SEO.
• Understanding of content clustering, topical authority, and knowledge graph optimization.
• Prior work on AI-powered content workflows or automated site audits.
• You’ve tinkered with OpenAI, LangChain, or SEO automation scripts to scale insights.

🌎 Why Join Metana

• Be part of a team building the future of AI-driven education & tech upskilling.
• Freedom to experiment, innovate, and own the technical marketing roadmap.

Work closely with leadership on shaping Metana’s next phase of growth.

Competitive compensation, flexible hours, and a culture that values autonomy and curiosity.