**Do you have a passion for driving results through data-driven marketing strategies? Are you a creative problem-solver who thrives in a fast-paced environment? If so, then join Hype Invention, a leading marketing agency known for its innovative spirit and results-oriented approach!

About Hype**

Owned and operated under the Hype Insight group of companies, Hype Invention is a digital marketing agency based in Colombo. Our team consists of young, dynamic content writers, marketing specialists, designers, and web developers. With a focus on global clients, our portfolio includes projects from Europe, Australia, Canada, and the United States.

The Role

The Performance Marketer is responsible for developing and managing paid advertising campaigns for our company. This includes planning, creating, and optimizing campaigns across a variety of platforms, such as Google Ads, Facebook Ads, and LinkedIn Ads. The Performance Marketing Specialist will also work closely with the project management team to develop and execute marketing strategies that drive traffic and conversions.

What You'll Do:

• Bid and place campaigns within various digital platforms (Ex: Google, Facebook, Linkedin) and manage the ongoing real-time optimization of live media to ensure client goals are met and/or exceeded.
• Ensure campaigns are pacing according to overall strategy and expectations by monitoring performance and making changes when necessary.
• Manage campaign budget across various platforms daily, weekly, and quarterly.
• Collaborate with Specialists and Project Managers on upcoming campaigns to determine the best platforms, target audience, and creative strategies to implement.
• Support clients with account configuration and tracking with tools such as GTM.
• Communicate with clients and make recommendations by identifying key insights from campaign reports to optimize performance.
• Assist with client-facing calls and campaign reporting: performance reports, campaign analytics, ad-hoc analysis and conversion optimization.
• Ability to work independently with minimal supervision from leads.
• Ability to lead and manage high performance teams and support colleagues with necessary training. Help in training and development of new Performance Marketers joining the team.

Who We're Looking For:

• 1+ year of experience in paid advertising
• Experience managing paid media campaigns across multiple platforms
• Mandatory experience across Google, YouTube, Facebook, Instagram, Linkedin Ads,
• Twitter, Snapchat, Pinterest, Amazon, Spotify, DV360, TradeDesk would be an added advantage.
• Experience with other paid advertising platforms is a plus
• Excellent writing and communication skills
• Ability to work independently and as part of a team
• Strong analytical and problem-solving skills

Ready to Unleash Growth?

If you're a data-driven marketer who thrives on exceeding expectations, we encourage you to apply! At Hype Invention, you'll have the opportunity to work on exciting projects with a talented team, make a real impact, and propel your career forward.