Responsibilities
- Develop eye-catching and innovative graphics for our social media channels, including Facebook, Instagram, Twitter, LinkedIn, and more.
- Collaborate with the marketing team to conceptualize and execute creative visual campaigns that align with our brand identity and marketing objectives.
- Design compelling social media posts, banners, infographics, and other visuals that drive user interaction, increase followers, and generate leads.
- Stay up-to-date with the latest design trends and best practices in social media marketing to ensure our content remains fresh and relevant.
- Work closely with copywriters and content creators to create seamless and cohesive visual and written content.
- Optimize graphics for various social media platforms, ensuring they are mobile-friendly and deliver exceptional user experiences.
- Participate in brainstorming sessions to contribute creative ideas for marketing campaigns and initiatives.
Requirements
- Proven experience as a graphic designer, with a strong portfolio showcasing social media design expertise.
- Proficiency in industry-standard design software, such as Adobe Creative Suite.
- Strong understanding of social media platforms and their specific design requirements.
- Excellent visual storytelling and communication skills.
- Ability to work under tight deadlines and manage multiple projects simultaneously.
- Strong attention to detail and a keen eye for aesthetics.
- Knowledge of video editing and motion graphics is a plus.
- A passion for staying updated with design trends and digital marketing advancements.