Sales Executive Modern Trade - Colombo & Suburbs
Swift Aroma Pvt Limited
Full-time
Colombo, Sri LankaLKR 80,000 - 100,000/month1. Sales Management:
- Manage and execute modern trade sales strategies, ensuring the achievement of monthly sales targets.
- Ensure that all outlets are well-stocked and that there is no return stock due to expiry or overstocking.
- Maintain and improve brand visibility in each retail outlet, ensuring displays and product placement are in line with the brand’s goals.
- Regularly visit outlets to build and maintain relationships with store managers, buyers, and staff, and negotiate prime shelf space.
- Monitor competitor activity and suggest strategic actions to maintain a competitive edge.
2. Operations & Fulfillment:
- Ensure timely and accurate processing of customer purchase orders (POs), delivery schedules, and invoicing.
- Oversee the delivery process, ensuring that products are delivered on time and in full (OTIF).
- Liaise with logistics partners and warehouse teams to manage inventory levels and replenish stock as needed.
- Manage product returns and exchanges, minimizing return stock and coordinating with outlets to resolve any issues.
3. Invoicing and Payment Management:
- Issue invoices accurately and ensure timely payments from customers.
- Follow up on outstanding payments and maintain records of all transactions.
- Coordinate with the finance team to ensure alignment on cash flow and account reconciliation.
4. Brand Visibility
- Merchandising: Ensure consistent and effective brand merchandising across all outlets to maximize visibility and attractiveness.
- Promotional Activities: Plan and execute promotional campaigns and in-store events to boost brand presence and sales.
- Compliance: Ensure all outlets adhere to brand guidelines and display standards.
Qualifications:
- Bachelor's degree in Business, Marketing, Supply Chain Management, or related fields.
- 2+ years of experience in modern trade sales is a must.
- Strong communication and negotiation skills, with the ability to build lasting relationships.
- Detail-oriented with the ability to manage multiple tasks and deadlines.
- Proficiency in MS Office (Excel, Word, PowerPoint) and familiarity with sales tracking software.
- A valid driver’s license with a motor bike and willingness to travel frequently.
Additional Skills:
- Problem-solving mindset with a focus on operational efficiency.
- Experience in the FMCG sector is a plus.
- Knowledge of inventory management and delivery coordination.