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Surge Global is a digital consultancy that leverages marketing, data, and technology to help businesses grow. As Sri Lanka’s leading digital firm, we employ the best content, creative, design & engineering talent the country has to offer.
Embracing a culture of transparency and equality in the workplace, we’ve built an environment helping Sri Lanka’s best marketing and creative talent thrive. Our team looks at untangling multivariate problems with an open mind and the willingness to constantly test and learn.
With our headquarters in Colombo Sri Lanka, we help scale startups to Fortune 500 companies across the United States, United Kingdom, Australia, and Sri Lanka.
Responsibilities:
- Develop content marketing strategies targeted at driving traffic, and engagement, generating leads, delivering sales, retaining customers, and building brand awareness.
- Conduct competitor analysis for clients, identify content opportunities, and help clients position their products/services.
- Collaborate with analytics, design, marketing, and development teams to understand requirements and identify users' content needs. This includes coordinating with project managers and developing processes.
- Work with and guide clients through strategies and explain approaches, set expectations/KPIs and work with teams to deliver against them.
- Write and edit content for a variety of channels.
- Maintain consistent project quality from start to finish.
- Manage a team of content writers and a social media team to ensure project deliverables are managed according to set deadlines.
Requirements:
- Minimum 8 years experience in content strategy, content development, or marketing.
- Thorough understanding of Digital Marketing as a whole, with execution skills across copywriting, editing, and SEO.
- Comprehensive understanding of tools including Google Adwords and Keyword Planner, Google Analytics, Google Webmaster Tools, Google Search Console, KW Finder, and Ahrefs.
- Experienced leading complex projects which cover broader digital marketing skill sets from initiation to completion across different industries and regions.
- Managed teams, conducted training and worked with organizations to implement new processes and frameworks in relation to project execution.